Google measures title tags in pixels (~580px), not strict characters, but ~60 characters is the safe rule of thumb. Anything longer risks truncation with "…". Aim for 50–60 characters with the primary keyword in the first 30.
Google measures title tags in pixels (~580px), not strict characters, but ~60 characters is the safe rule of thumb. Anything longer risks truncation with "…". Aim for 50–60 characters with the primary keyword in the first 30.